Hidden Treasures App

Mobile app Design

Challenge
Culture Treasures offers rich, layered cultural content, but the web experience needed to become a simple, intuitive mobile flow without losing the brand's visual identity.

Solution
A conceptual mobile app that turns exploration into a playful experience
through the alphabet. Navigation is based on a random letter draw,
guiding users to discover diverse cultural content in an unexpected way.

My role
As part of a collaborative academic project, I contributed to the UX concept and navigation approach, helped translate the brand identity into a mobile UI system,
and designed key app screens and flows.

Challenge
Culture Treasures offers rich, layered cultural content, but the web experience
needed to become a simple, intuitive mobile flow without losing the brand's visual identity.

Solution
In this group project, we designed a conceptual mobile app that turns exploration into a playful experience through the alphabet. Navigation is based on a random letter draw, guiding users to discover diverse cultural content in an unexpected way.

My role
I contributed to the UX concept and navigation approach, helped translate the brand identity
into a mobile UI system, and designed key app screens and flows.

Challenge
Culture Treasures offers rich, layered cultural content, but the web experience needed to become a simple, intuitive mobile flow without losing the brand's visual identity.

Solution
A conceptual mobile app that turns exploration into a playful experience
through the alphabet. Navigation is based
on a random letter draw, guiding users
to discover diverse cultural content
in an unexpected way.

My role
As part of a collaborative academic project,
I contributed to the UX concept and navigation approach, helped translate the brand identity into a mobile UI system, and designed key app screens and flows.

After

A mobile-first experience designed for cultural discovery.

Tap to draw a letter. Swipe to explore.

Before

A web platform offering a wide range of cultural content

A web platform offering a wide
range of cultural content

Using familiar interactions to drive cultural discovery

Using familiar interactions to drive cultural discovery

Letting users shape their cultural journey

Letting users shape their cultural journey

Next Project

sensepass

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Designed digital and print assets within an
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Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together 
Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together 
Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together Let’s Work Together