A visual identity project for the Bat Galim Festival in Haifa, developed as part of an academic course on cultural event branding. The concept translates the neighborhood’s iconic architecture into abstract vector forms, combined with a vibrant color palette that reflects

the community spirit and lively atmosphere of the festival, highlighting Bat Galim’s historical character and sense of community. The project includes posters, a program brochure with a map, urban advertising applications, and branded postcards inviting visitors to explore the neighborhood through design.